NORTH, WIFE SCAMMED!!!!
By JERRY RILES
I was a little surprised, but not shocked to hear Saturday morning that Mike and BeBe North were fired by Dave Hernandez the financial backer of the start-up internet radio sports outlet Chicago Webio or whatever it's been called over the past few months.
Hernandez allegedly did not pay any of his bills.
North, in a SunTimes piece, indicated that as many as 30 checks from Hernandez's company bounced last week. That may be true.
But a Crain's Chicago Business blog earlier this week quoted Hernandez as talking about expansion into broadcast radio and insisting the Web site already was making money.
"I know what my overhead expenses vs. revenues are," Hernandez told Crain's. "We're absolutely in a profit."
The question is, how did Mike and Bebe get scammed by someone who allegedly was under investigation by the FBI in the past? How did the Norths get duped? Keep in mind, this duo teammed up to convince "The Score" Sports Radio 670AM and CBS to sign them to a 5 year $1.5 million dollar per year deal a few years ago. How could the Norths miss this alleged con? I'm not sure.
Maybe it was greed, maybe it was the gambling edge of competition, I don't know, but whatever the case the Norths got hit.
Mike is classic in putting a spin on any and everything that comes his way. That's how he has survived all these years. The problem is, Mike has always believed that he was bigger than the business in my opinion.
The unfortunate thing is North not only damaged his reputation, but that of the dedicated and talented individuals that left their former employers to follow him to Webio.
Don't get me wrong, internet radio is a great concept, but everybody and their mothers believe they can start-up a station on the web as well. A buddy of mine started up Fearless Radio years ago.
Many in the industry and the market believe this is exactly what the Norths deserve. They finally get a taste of their own medicine. The medicine that they have dished out for all of these years.
Mike has made great money over the years he spent with the Score. But if he's so wise and clever, one must ask the question, how did this happen to the Norths?
I'm not too concerned with the longtime couple. My concern is with the producers, talent, and camera people who gambled their careers on what I call the greed of the Norths. Some executives in the market called it "broadcast suicide". That's pretty strong in my opinion, but appears to be true.
Let's hope their families aren't as surprised as I was when they received the news on Saturday morning. Oh, I'm sorry, the shock probably already hit them when they didn't get those checks!
I guess it's simply called "Settling The Score". Go get 'em Mike!!!!