Turns out satisfaction isn't so elusive after all, despite Mick Jagger's famous words. At least, it's not to buyers who have built a new home this year.
In the midst of a housing market which has left a huge inventory of homes hanging on the MLS and potential new buyers with more options than ever, builders are making extra efforts to keep their buyers happy. A JD Power and Associates customer satisfaction study, released last week, showed that home builders have received far better marks in 2008 than last year.
So, why the sudden improvement? Looks like builders have had to adapt to a market where new buyers have plenty of options when it comes to purchasing a home. As a result, many are focusing more on customer service, finishing homes on deadline and throwing in incentives that would have cost extra just a year or two ago - such as granite counter tops or upgraded appliance packages.
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